Video submission is another way to promote product and services locally. Videos and images are displayed in the search result which gives an opportunity to highly ranked video to position themselves in first page of search results in search engines. Further, when a user clicks on the video to watch it, he also views other videos on the video sites – which can be yours too.
YouTube itself has 126 million visitors which is growing at the pace of 20% per annum, this shows more and more visitors visit video sites like YouTube and Vimeo to watch video of their interest. Similar to search results which are geotargeted, videos are also geotargeted which means when a user in LA searches for a dentist or lawyer, he is shown local video and not a video by dentist and lawyer from China.
Video is vital for online marketing as it not only attract potential customers from video sites but, it also gives an edge over competitors by displaying the technical knowledge and infrastructure available to serve the clients.